At 8.40pm on 20th April TV3 will be premiering Espai Terra, a programme directed and presented by Tomàs Molina which sets out to offer a new view of the regions of Catalonia and get to know its inhabitants to share stories.
Espai Terra is a programme by the TVC news services, sponsored by abertis and the abertis foundation, a space which education and information about the country will share with discovering its nature, weather and environment.
With reports, daily and weekly slots and live broadcasts, Espai Terra aims to help viewers broaden their knowledge of Catalonias rich natural heritage and encourage the audience to look more closely at their surroundings, from the land up to the sky, as a form of entertainment.
At the launch of the new programme this morning at the Collserola broadcasting tower, Rosa Marqueta, TVC head of news, said that Espai Terra will fill a gap with regard to the territory, its people, its stones and the fabric of its infrastructures. We cover all this at midday with El Medi Ambient, about the environment, and the local news programme Telenotícies Comarques, but up to now there has been this gap in the evening slot.
Rosa Marqueta also talked about the special value the new programme will be giving to visuals. Technology has progressed and in Espai Terra we will show a new way of looking at the country, in both town and countryside.
Tomàs Molina, director of the new programme, has promised that it will use all the technology available to show the country and also to relate actively with its viewers.
Espai Terra is filmed with high-definition cameras, but it will also have a place for footage filmed by people using their mobile phone and videos posted by viewers on the website. We want to make a programme which is innovative in terms of technology, with interesting, informative and entertaining content, he stated.
According to Molina, the new programme will deal with human geography and We want to present it by relating our surroundings with their people, by trying to find out the reasons behind things explaining, for example, why we eat what we eat.
Sergi Loughney of abertis, the sponsor of the new programme, stated in closing the event that, through infrastructures, his company brings the country closer to people, and the abertis foundation works for sustainability. This is why Espai Terra is the right programme for abertis, for the television and for the people of this country.
The Programme
The programme will show, in an entertaining but rigorous way, how meteorological systems work; it will talk to Catalans spread around the world to find out about their experiences in working for the environment and will also give a voice to its viewers through a highly active blog in which they will be able to participate by sending their videos to the programmes website.
Every edition of Espai Terra will feature a main report focusing on finding out about a particular place, reports produced by the TVC weather team and by the new programmes reporters. Together with Tomàs Molina, Espai Terra will also feature Toni Nadal, Francesc Mauri, Dani Ramírez, Eloi Cordomí and the reporters for the programme Cori Calero and Salvador Sala.
On some days the main report will have a ground-breaking format: the TV3 weathermen will fly over the country by helicopter to give a birds eye view of it before landing and getting to know at first hand the people who live there. With the helicopter they will, for example, be covering the whole of the Montserrat massif and talking to a monk from the monastery who is a climber and will be telling us about the life of this mountain, so special in terms of both its geological makeup and its role as a tourist and religious centre. It will also be taking a look at the work on Barcelonas fourth ring road, currently under way in the Vallès region, and following the river Ter from its source high in the Pyrenees until it finally flows into the Mediterranean.
In other programmes, Cori Calero and Salvador Sala will be travelling on land to different Catalan localities to find out about everyday life for farmers, stockbreeders, fishermen and others, as well as looking in more depth at issues like recycling, waste and food, among others.
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